All Day Play At Orange Wheels - Unleashing Unlimited Fun for Kids Across the UAE!

IdeaCrate Edutainment, the team behind the beloved Orange Wheels - the UAE’s largest indoor edutainment destination, is thrilled to announce the launch of its highly anticipated All Day Play, a new extended weekday play offering designed to support modern families seeking safe, flexible, and meaningful play solutions for their children.

Available at select Orange Wheels locations across Abu Dhabi, Dubai, and Sharjah, All Day Play provides children aged 0–8 years with longer, structured playtime in a professionally supervised environment, while giving parents the confidence and flexibility to manage their daily schedules.

Unlike traditional childcare or educational programmes, All Day Play is not a daycare service. Instead, it focuses on purposeful, play-led engagement that encourages creativity, social interaction and active, screen-free exploration under the guidance of trained play facilitators.

“We created All Day Play to give children the freedom to play, discover, and create in a nurturing space. This program is our answer to the evolving needs of UAE families: flexible, safe, and filled with joy,” said Shifa Yusuffali, CEO of IdeaCrate Edutainment Company.

The programme runs Monday to Friday from 8:00 AM, with multiple packages available ranging from half-day to full-day options.

What makes All Day Play different

• Extended supervised weekday play sessions starting from 8:00 AM

• Flexible packages to suit working parents and varied family schedules

• A child-first approach with no academic pressure

• Screen-free, active, and social play experiences

• Trusted supervision within established Orange Wheels centres

Children enjoy access to Orange Wheels' purpose-built play environments, including soft play areas, role-play zones, arts and crafts stations, sensory play installations, and mini sports areas, all designed to support confidence, creativity, and social development.

Pricing & Access – Designed for Every Family

Packages are available as monthly plans or daily options and are priced per child, inclusive of supervised playtime. Meals are not included, reinforcing the programme’s focus on play rather than childcare routines.

• Orange Mini (8 am–12 pm):

AED 2,000 (5 days/week)

AED 1,900 (4 days/week) 

AED 1,800 (3 days/week)

• Orange Club (8 am–1 pm): 

AED 2,500 (5 days/week)

AED 2,300 (4 days/week)

AED 2,100 (3 days/week)

• Orange Club+ (8 am–3 pm): 

AED 2,800 (5 days/week)

AED 2,600 (4 days/week)

AED 2,400 (3 days/week)

• Extended Hours (8 am–5 pm): 

AED 3,200 (5 days/week)

AED 3,000 (4 days/week)

AED 2,800 (3 days/week) 

AED 599 (daily)

Locations

• Abu Dhabi: Al Wahda Mall, Al Raha Mall, Al Ain tower

• Dubai: Palm Jumeirah Mall (Nakheel Mall), Towncenter

• Sharjah: Al Mamsha (opening soon)

Don’t miss out on the UAE’s most exciting indoor play experience. For bookings, timings, and more information, visit www.orangewheels.com.